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'It's almost like a weapon': How the blonde bombshell has symbolised desire and danger Western culture, she says, has built a whole mythology around female blondeness − from religious iconography and fairy tales, to art and advertising − that has told specific stories about what it means to be blonde. In cinema's early years, comedies such as Platinum Blonde (1931) and Bombshell (1933), starring Jean Harlow, embedded concepts of the dazzling, devastatingly beautiful blonde into the cultural vernacular. "The idea that you're a bombshell, it's almost like a weapon," says Nead. "On the one hand, it is this kind of ideal, but at the same time, it's also threatening."   Before Harlow, there was another − more natural-looking − blonde on the scene: Mary Pickford, whose amber curls helped earn her the moniker of "America's Sweetheart". But while Pickford played the guileless girl waiting to be rescued, Harlow's peroxide blonde ...
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 Elon Musk changes his name to Kekius Maximus on X


The world's richest man, Elon Musk, has sparked speculation after changing his name on his social media platform X to "Kekius Maximus".

The tech mogul - and close confidant of US President-Elect Donald Trump - offered no immediate explanation for the name or his new profile image which depicts the character Pepe the Frog - a meme that has been used by far-right groups.

The move has sent ripples through the cryptocurrency world, sending the value of a memecoin - a digital currency inspired by internet memes - that shares the same name skyrocketing.

In the past, Mr Musk has influenced crypto prices with his social media commentary, but it was not immediately clear if he had any involvement in this particular memecoin.

"Kekius" appears to be a Latinisation of "kek", a word roughly equivalent to "laugh out loud" popularised by gamers but now often associated with the alt right.

"Kek" is also the name of the ancient Egyptian god of darkness, who is sometimes depicted with the head of a frog.

Many people would link "Maximus" to the name of Russell Crowe's heroic character in the film Gladiator, Maximus Decimus Meridius.

Mr Musk's new profile image depicts Pepe in Roman military dress holding what appears to be a game console.

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