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We're trying to invoke emotion': Stadium architects on what CGI tells fans


In the world of billionaires and the similarly wealthy teams they own, designing a state-of-the-art stadium goes beyond the visual.

In the offices of architecture firm Arup, there is a downstairs soundproof room with premium grade surround-sound speakers and a large screen. It looks like a small theatre.

"We can put a client in there and say, 'when your team scores, this is what it will sound like if your stadium roof is shaped this way,'" says Chris Dite, who is responsible for the firm's sports projects.

"But, if we change the roof shape to this, then this is what it will sound like."

The way the pitch and intensity of the crowd noise changes in the aftermath of a goal is based on data from stadium projects the firm have completed over the last 25 years.

Dite's previous work includes the Allianz Arena used by German football giants Bayern Munich and the Gtech Community Stadium where Brentford play.

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